Alana is a Hawkes Bay mum who created her brand Mud Mates as a clever solution to a problem she faced as a parent herself. Since starting with the first pair of protective play coveralls the Mud Mates range continues to expand. Alana’s aim is for her products to save parents time and money, leaving more time to enjoy their little ones!
That’s where we came into it…
Alana first came to us wanting to promote a new product that was about to launch. She sent us the product and we produced a fun video relatable to her target market and formatted for each of her social media platforms. As a result, Alana was able to use the video to promote a competition to launch her product on Facebook and Instagram, as well as using it as her Facebook cover video.
“Carrie recently created the most amazing video for my business! I simply sent her the product, gave her a very generic brief and she filmed and produced a short product video for me to use on my website and social media. Carrie was really easy to work with, her communication was great and turnaround time was super speedy! I can’t recommend her enough. I will definitely be back to get more videos created!”.– Alana Steyn, Mud Mates
Alana came back to us when she was launching a new range of fabrics for a popular item; she had a photoshoot planned for the products and thought it would be great to capture video at the same time. As Alana is located in the Hawkes Bay, we gave her tips on how to capture some awesome video and what shots to get. She then sent us the footage and we edited it into a cute, branded video showing the product in use that would totally appeal to her target market! The final video was more captivating than a static image, had the cute and fun factors, and was achievable in the time, budget and confidence Alana had.